IN-STORE INSIGHTS.

While consumers experience many brand touch points enroute to a retail environment, recent studies have shown that between 70-90% of all purchase decisions are actually made in-store or at the point of sale. Without question, the most important place where brands can reach out and touch the consumer with a unique and differentiated experience is in-store.

A SHOPPER‘S PERSPECTIVE

Capturing a consumer's attention, and turning their consideration into a purchase is a brand's key challenge. That's why we initiate continuous research of in-store trends by attending trade shows, participating in industry organizations, talking with clients and advertising companies and evaluating global trends in production, engineering and design. We also integrate market research and our in-store perspectives to refine the shopping experience to better connect with the consumer.

STANDING OUT FROM THE CROWD

Your brand has an average of less than one second to give a shopper a reason to consider your product. Then less than 12 seconds to prove your value and show how you differentiate from all the other products in the category. Gorrie helps brands stand out and sell in a crowded retail environment, literally in the blink of an eye.