Gorrie’s experience comes first again with the Adidas Innovation Tower. The intent was to strategically display and induce purchase of Adidas new line of sport shoes. The challenge was to also display an incredible amount of important information on a display with a small footprint. This rotating unit features technical information and interactive material samples. As well, all elements can be repositioned on the display in any configuration that suits the retailer’s needs.

Gorrie’s distributed the unit to leading Sports retailers across Canada.