Mopar Parts (the DaimlerChrysler Canada Inc. parts division) is supported nationally by the Mopar Rewards Program.

This fully automated online program offers a wide variety of rewards (home and recreational leisure products) to individual Dealership’s wholesale parts accounts for ongoing parts purchases. Gorrie developed this program for DaimlerChrysler. Gorrie maintains and creates seasonal promotional support programs for Mopar Rewards. We handle all aspects of the program including fulfillment to the individual wholesale accounts on behalf of the Dealerships.

This turn-key program appeals to DaimlerChrysler Dealerships. They like the ease of administration and the automated reporting features that the web site offers. The program gives them the opportunity to control their individual marketing programs to suit their personalized business demographic.

The “Win A Slice of New York City”, Spring program featured 15 trips for 2 to New York City for their parts accounts and incentives for Dealership Parts Managers and parts sales staff. It was also supported by a print program and advertising campaign.